Developing a Social Media Strategy
Not sure what goes into a social media strategy?
Emma will walk you through the 10 steps she uses and why. Understand what makes a good strategy and why each platform needs its own.
Break
How to be Successful on Instagram
Take a deeper dive into the strategy steps and how they apply to Instagram.
Grab your phone and we will run through all the platform features learning what needs to go into your content strategy. Find out what works best on the channel right now and Emma will show you what a good brand looks like
Break
How to be Successful on LinkedIn
Company Page v Personal Page?
What is Creator mode?
Walkthrough the features on LinkedIn and find out what works best on the channel right now and see what good looks like.
Learn the different techniques you would use on LinkedIn for your social media strategy.
A further session via video call “How to Measure Success” will be arranged on the day.
How to Measure Success
A look through the LinkedIn analytics and Instagram insights to measure how well your content is performing.
Leave this session with the confidence and knowledge to implement a successful LinkedIn Strategy and how to measure on both Instagram and LinkedIn campaigns.
Lunch and refreshments will be provided